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Hints + Hacks

Savvy Secrets for Expo Success

Hints + Hacks

Savvy Secrets for Expo Success

NEW YORK WEDDING EXPO

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Collage of Beautiful Wedding Couple

Participating in a New York Wedding Expo can be a strategic investment if you’re looking to grow your businesses, expand your network + connect with prospective clients in a dynamic + engaging environment.

Quick Contact Method
Assess | Understand | Identify | Reach Out | Facilitate Progress

PRODUCT / SERVICE
• Clearly showcase your offerings
• Provide transparent pricing
• Highlight special incentives
• Set deadlines for show offers

PRICING
• Prepare for on-site sales
• Have contracts available
• Schedule appointments
• Keep your calendar accessible

PRESENTATION
• Take pride in the design, detail + appearance of your booth
• Maintain consistency with your brand theme

PERSONALITY
• Emphasize the personalities of you + your staff
• Demonstrate genuine interest

Network
Seize the opportunity to network with fellow vendors

Preliminary
WEEKS PRIOR TO THE EXPO
• Design your booth
• Arrange props / signage
• Promote on social media
• Provide ID badges for all staff
• Assign staff roles
• Establish staff attire
• Develop special expo offers
• Explore expo promotional opportunities
• Create emergency kit ( scissors, tape, band aids )

Pre Wedding Expo
MORNING OF EXPO
• Allocate more time than anticipated
• Ensure your team has a meal beforehand + bring snacks
• Share updates on your social media platforms
• Brief your staff

During Wedding Expo
DURATION OF EXPO
Maintain active social media engagement
• Bring your best performance
• Stay positive + engaged
• Keep your booth fully set up until the expo concludes
• Utilize networking opportunities with other vendors

Post Wedding Expo
A FEW DAYS AFTER THE EXPO
Follow up via email, direct mail + social media
• Extend special offers as a follow-up

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